Lady Gaga’s Haus Labs Partners with Sephora for Pride—Here’s How Your Purchase Helps

4 weeks ago 12

Mother Monster is back, and this time not just on stage or screen, but at your favorite beauty counter.

Lady Gaga, the eternal icon of self-expression and fierce individuality, is bringing glam with a purpose this Pride Month through a powerful partnership between her boundary-breaking beauty brand Haus Labs and industry giant Sephora. Together, they’re making it easy for beauty lovers everywhere to support LGBTQIA+ communities — just by doing what they already love: shopping for makeup.

From June 1 to June 30, 2025, Sephora will donate $1 from every Haus Labs product sold (in-store or online) to the Born This Way Foundation, the nonprofit Gaga co-founded with her mother, Cynthia Germanotta. The funds will support the foundation’s Kindness in Community Fund, which empowers grassroots organizations committed to uplifting LGBTQIA+ youth and promoting mental health.

Makeup That Makes a Difference

Since its launch in 2019, Haus Labs by Lady Gaga has stood for inclusivity, innovation, and integrity. It’s vegan, cruelty-free, and known for high-performance formulas that work for everyone. From shade ranges that truly reflect humanity to complexion products that feel like second skin, Haus Labs has redefined what a celebrity makeup line can be.

Here are five must-have Haus Labs products to snag during Pride — and support a beautiful cause while you’re at it:


Haus Labs Triclone Skin Tech Foundation

Haus Labs foundationImage: Sephora

This viral sensation is more than just foundation, it’s skincare in a bottle. With medium, buildable coverage and fermented arnica to calm the skin, it’s breathable, weightless, and made to move with you through any Pride parade or dance floor moment.

Price: $49


Haus Labs Power Sculpt Velvet Talc-Free Bronzer

Haus Labs Power Sculpt Velvet Talc-Free Bronzer Image: Sephora

Want that sun-drenched glow without the chalky feel? This ultra-blendable bronzer gives skin a soft, natural warmth with a talc-free formula that respects sensitive skin and delivers a lit-from-within radiance.

Price: $38


Haus Labs Color Fuse Longwear Hydrating Glassy Blush Balm Stick

Haus Labs Color Fuse Longwear Hydrating Glassy Blush Balm StickImage: Sephora

Available in juicy, vibrant new shades for summer, this blush balm is your go-to for dewy color. Use it on cheeks, lips, or even eyes — wherever you want a sheer, buildable glow that screams “main character energy.”

Price: $34


Haus Labs Triclone Skin Tech Hydrating + De-Puffing Concealer

Haus Labs Triclone Skin Tech Hydrating + De-Puffing Concealer Image: Sephora

Goodbye, dark circles. Hello, hydration. This concealer is packed with skin-loving ingredients like caffeine and niacinamide, gliding on like a dream while brightening and smoothing the undereye area with zero creasing.

Price: $32


Haus Labs Le Monster Lip Crayon

Haus Labs Le Monster Lip Crayon Image: Sephora

This creamy, matte-meets-moisture lip crayon delivers serious color payoff and all-day wear. Choose a bold Gaga-approved red or a soft mauve for everyday slay—either way, it’s kiss-proof and Pride-approved.

Price: $22


Beauty With Impact

What makes this campaign so special isn’t just Gaga’s star power — it’s the invitation for everyone to get involved. Shoppers across 20 countries can take part simply by picking up their favorite products. And if you know an LGBTQIA+ organization doing incredible grassroots work? You can even nominate them for funding via the Born This Way Foundation’s website through the end of June.

“This is more than makeup,” says Haus Labs CMO Angela Simpson. “It’s a message to LGBTQIA+ youth everywhere: you are seen, you are valued, and you are beautifully unique.”

And truly, there’s nothing more Gaga than that.

Ready to shop for a cause? Explore Haus Labs exclusively at Sephora.com and in Sephora stores this June.

The post Lady Gaga’s Haus Labs Partners with Sephora for Pride—Here’s How Your Purchase Helps appeared first on The Real Deal by RetailMeNot.

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