All the Black Friday Freebies You Can Expect to Get While Shopping (2024)

You know the deals on Black Friday are some of the best of the year. But some stores are providing an extra incentive to shop: free stuff!

Black Friday freebies have been part of the highly anticipated sales event for years. Traditionally, stores have handed out small gifts to those waiting in line, such as toys, gift cards and other freebies. Others might offer prizes to random shoppers. We’ve even seen some of those freebies migrate to the curbside pickup world.

Below are current and expected freebies for Black Friday 2024, based on what we’ve seen given away during previous Black Fridays. Keep in mind that Black Friday freebies are offered as supplies last. And, for many freebies, a purchase is often required to get the free item.

Black Friday Freebies for 2024

Bass Pro Shops & Cabela’s

These two outdoorsy sister stores are hosting their famous Santa’s Wonderland experience again this year on November 2. You can get a free 4 x 6 photo with Santa when you make a reservation (at least seven days in advance). They will even throw in a free shareable video!

Plus, enjoy free in-store giveaways and opportunities to have breakfast with or take part in Christmas tales with Santa. Learn more.

Belk

For Black Friday 2022, early morning in-store shoppers received a gift card valued between $5 and $250. There was also a $250 prize for one winner per store! Belk did not announce these promos again for 2023 or 2024. Instead, Belk is offering in-store shoppers $15 off fragrance purchases of $75 or more and up to 60% off select brands.

BIGGBY COFFEE

Last Black Friday, guests who ordered a 24-ounce specialty beverage and sandwich combo received a free BIGGBY COFFEE swag bag, which included a reusable, 24-ounce cold cup.

Fleet Farm

During Fleet Farm’s 2023 Black Friday event, the retailer gave away a free plush pig to the first 500 customers on November 24.

Shoppers also got a free $50 gift card when they bought $300 worth of DeWalt or Milwaukee products during the Black Friday sale. Plus, it you spent $75, you saved $10, or if you spent $150, you saved $20.

JCPenney

In-store shoppers over 18 on Black Friday usually receive a coupon deal at the door. And, yes, these can be used ON Black Friday.

Kohl’s

For Black Friday 2023, the first 200 customers at each of the more than 1,100 Kohl’s stores nationwide received a peel-to-reveal game piece. Customers had the chance to win one of 200,000+ prizes valued at over $1 million, including 20 grand prize LEGO packages each worth $5,000.

Customers who also won Kohl’s Cash coupons ranging from $5 to $50 could instantly redeem it. Additional prizes included GoTrax e-bikes, Shark vacuums, Ninja kitchen appliances, Sephora at Kohl’s gift cards and more.

Meijer

Meijer’s Black Friday register coupons may be coming back for 2024. In past years, you could buy select items at Meijer and receive a free coupon (up to $80 in some cases), which prints out at the register. You could use that coupon on a future purchase.

Ulta

Ulta is known for offering freebies during Black Friday. Last year, shoppers could score a free plush robe or luxury throw with any $70 fragrance purchase. They also could get a free eight-piece Ulta Beauty Collection gift with any $60 online purchase.

Although this year’s Black Friday freebies haven’t been announced, know you can get a free nine-piece K-Beauty gift, so long as you purchase merchandise that amounts to more than $50. The K-Beauty gift contains sample-sized products, such as a light cleansing oil, an exfoliating cleanser, a cleansing balm and more.

Victoria’s Secret

We’re still waiting on what Victoria’s Secret will offer in terms of freebies for Black Friday 2024. Right now though, you can get a freebie when you log in or join the brand’s VS & Pink Rewards account. This freebie is a “Buy 2, Get 2 Free Everything” on bras, panties, lingerie, sleep, beauty and sport. Items must be full price and not be third-party styles, along with some other restrictions. Take advantage of this offer while it lasts through October 28 at 11:59 p.m. PT.

Wings & Rings

For Black Friday 2023, Wings & Rings guests received a $5 bonus card with every $25 gift card purchase made. If a guest bought $50, they received two $5 cards. Then on Friday, November 24 only, a Black Friday $10 Bonus card was given out for each $25 gift card purchase. If a guest purchased $50, they received two $10 cards. We’ll keep you updated as soon as we hear what Wings & Rings has in store for Black Friday 2024.

Want more freebies every day (not just Black Friday)? Check out all the freebies you can get at your favorite retailers.

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