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You’re familiar with Black Friday, the day after Thanksgiving when retailers offer deep discounts across a variety of products. But there’s another Black Friday on the calendar, too, known as “Black Friday in July” — and it’s already begun!
In response to Amazon Prime Day, top retailers like Wayfair, Macy’s and many more throw midyear sales that reach Black Friday levels of awesomeness — hence why people have come to refer to this as Black Friday in July, Christmas in July or Cyber Monday in July. While Prime Day and other similar sales have come to an end, there are plenty more sales live now.
Here are all the remaining sales you’ll find us shopping this July 2024.
Black Friday in July Sales Key Dates
Here’s a breakdown of all the major sales to shop throughout the rest of this month; listed in order by sale start date. We go into more details on each one below!
- The Apple Back-to-School deals run from June 20 to September 30
- Petco Ruff & Mews Sale kicked off July 7 and ends July 20
- The Nordstrom Anniversary Sale is here. Shop on July 15 to August 4.
- Wayfair Black Friday in July begins July 25 and ends July 29
- Macy’s All-Star Week is live through July 23.
- Ancestry.com 20% cash back deal is live now through July 21.
Best Black Friday in July Sales
Featured: Ancestry.com
Image: Ancestry.comThere’s never a bad time to learn more about the family tree you came from. With an Ancestry DNA kit, you can unlock abundant information on your origins and ethnicity, DNA matches, genetic traits, details from international records and more. Right now, get 20% cash back for purchases sitewide at Ancestry.com. Order your DNA kit and start your individual or family membership now through July 21 to get the deal. Tuck away the cash you earn back for a rainy day and prepare to learn so much about all that you are and those that you come from.
Apple
With classes starting soon, it’s not too early for students and educators to get what they need for the fall semester and beyond. When they shop the Apple education store for a computer or iPad, they’ll get gift cards of up to $150.
Nordstrom
Image: NordstromTruly, this popular Nordstrom sale makes you feel like it really is Christmas in July! Not only can you get warmer-weather clothing you can still wear for months, but fall fashions are on sale, too. Members get special early access: Icon members can shop July 9, Ambassadors July 10, and Influencers July 11.
Get 1% cash back on your purchase.
Petco
Treat your bestest friend to their own shopping spree. Get up to 40% off (some) travel gear, 30% off crates and exercise pens, and 50% off toys, dog collars and leashes.
Walmart
Image: WalmartSave up to 40% off all sorts of items, including back-to-school gear, computers and other tech, and outdoor patio furniture, and 50% on self-care, beauty and health supplies, and home appliances. Walmart+ members get early access – and you can save 50% on an annual Walmart+ membership.
You can also get 12% cash back on your purchases.
Wayfair
Running later than many of the other sales, Wayfair says you can expect up to 80% (!!) off when you shop the Black Friday in July sale.
Macy’s
Don’t miss the final days of Macy’s All Star Week. Shop 1000s of the brand’s best summer deals on clothes, tech and so much more.
What is Black Friday in July?
Unlike winter’s Black Friday, which always falls the day after Thanksgiving, “Black Friday in July” refers to the cluster of sales that generally occur throughout July, rather than on any one specific day or weekend.
Part of the reason behind these sales is that retailers want to compete with Amazon Prime Day. But a lot of it is seasonality, too. Summer is considered “almost over” after July 4 weekend (sob), so a lot of clearance sales start dropping. At the same time, the back-to-school shopping season is starting.
Are Black Friday in July Sales Worth It?
From getting summer stuff on clearance, to shopping for early back-to-school tech deals, there are plenty of good reasons to shop Black Friday in July sales. Just be savvy about what you do and don’t want, because obviously, buying something on sale and not using it is the worst. But take advantage of this lull retailers typically experience between Memorial Day and Labor Day and snap up those bargains.
The post 6 Black Friday in July Sales to Shop Now appeared first on The Real Deal by RetailMeNot.
